Strategy

Claims and Compliance Review

A first-pass claims review of your labels, ads, social posts, or web pages, with every stated, implied, and visual claim risk-rated and rewritten to stay punchy without adding claims.

Under an hour
First-pass review, not legal advice. High-risk items go to counsel.US market · Oct 2026ASSET 1 · FRONT LABELBrand AWellness shotAll naturalFights coldsBright, bold taste1234CLAIMS INVENTORY2 High1 Medium1 LowClaimTypeRisk2"Fights colds"Disease claimHigh3Heart icon, visualImplied healthHigh1"All natural"Process termMedium4"Bright, bold taste"PufferyLowREWRITE FOR 2Fights coldsSupports immune health**Disclaimer requiredSend to counselWhat your label actually promises, read the way a regulator would.

The old way

Specialist consultant

Typical cost
$25K-$100K
Typical time
4-8 weeks

With MorningAI

Under an hour

Included in your MorningAI platform — 6 deliverables, ready to use

What you get

  • An inventory of every stated, implied, and visual claim, including what images and icons suggest
  • A High, Medium, or Low risk rating for each claim, with the reason in one line
  • The current FDA, FTC, TTB, or industry rule behind each claim, linked and dated
  • Rewrites that keep your copy's energy and never add a new claim, number, or benefit
  • Required disclaimers and disclosures, with where each one has to appear
  • A verdict per asset, a proof-to-gather list with owners, and high-risk items marked for counsel

When to use it

Before a label goes to print, a campaign goes live, or creator content posts, so counsel gets fewer and cleaner items to review. This is a first-pass review, not legal advice: high-risk items still go to qualified counsel.

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