Outcomes, not features.
Expert-grade marketing deliverables — demand landscapes, competitive wargames, launch reviews, budget audits — in under an hour. What a consultancy delivers in months, MorningAI runs in minutes.
Audience Insight Brief
An agency-grade consumer or shopper insight brief — who they are, what they need, and what it means for your brand — built from public data instead of a commissioned study.
Produce agency-grade consumer, shopper, and cultural insight briefs from publicly available data — audience deep dives, occasion analyses, category barrier diagnostics, and retailer-facing shopper briefs.
Replaces a $30K-$150K Market research firm engagement
Start playbook →All playbooks
SEO and Organic Growth
A prioritized plan for growing organic search traffic, with the biggest opportunities sized, declining pages caught early, and content briefs ready for your team to write from.
Replaces a Days of analyst time per cycle In-house analyst team engagement
Search & Traffic Performance Report
A chart-backed report on how your site is performing in search and overall traffic, ending in specific, prioritized recommendations instead of a vague read of the numbers.
Replaces a Days of analyst time per cycle In-house analyst team engagement
Press Release
A wire-ready press release in your brand's voice, with headline options, sourced facts and quotes, and the supporting kit to get it seen.
Replaces a $5K-$25K per deliverable Marketing agency engagement
B2B Buyer Persona
A professionally designed buyer persona your sales and marketing teams can drop into a deck or hand to a new hire today.
Replaces a $30K-$150K Market research firm engagement
Performance Reporting
A recurring performance report — a fast weekly snapshot or a deeper monthly review — that keeps your team and leadership aligned on what happened and what to do next.
Replaces a Days of analyst time per cycle In-house analyst team engagement
Executive Point of View - Sales Document
A fully branded, two-page executive point of view built to earn a meeting or advance a specific deal with a named buyer.
Replaces a $5K-$25K per deliverable Marketing agency engagement
Retail Sell Sheet Generator
A buyer-ready retail sell sheet, professionally designed around your product and target account.
Replaces a $5K-$25K per deliverable Marketing agency engagement
Social Content Plan
A publish-ready social content plan — a dated calendar, finished captions, visual direction, and a measurement plan — ready to hand to your team for production and scheduling.
Replaces a $5K-$25K per deliverable Marketing agency engagement
Agency Billing Audit
A full accounting of where your agency dollars actually went, with a clear recommended action and a next-year target for every job.
Replaces a $25K-$100K Specialist consultant engagement
Agency Fee Should-Cost
An independent, bottom-up estimate of what your agency fee should cost, plus a negotiation brief you can bring into the room.
Replaces a $25K-$100K Specialist consultant engagement
Agency Roster Audit
A full map of your agency roster showing where fees overlap, where relationships are too small to justify their overhead, and where contract terms need fixing — plus consolidation scenarios and negotiation briefs ready to use.
Replaces a $25K-$100K Specialist consultant engagement
Brand Review
A scored review of your content against your brand voice and style guide, with severity-ranked issues and specific before/after fixes.
Replaces a Days of analyst time per cycle In-house analyst team engagement
CX Experience Benchmark
A side-by-side scored teardown of your customer experience against competitors and category-leading brands, showing exactly where you win and lose.
Replaces a $150K-$500K Strategy consultancy engagement
CX Journey X-Ray
An end-to-end diagnosis of a single customer journey — where satisfaction is made or broken, in customers' own words.
Replaces a $150K-$500K Strategy consultancy engagement
CX Maturity Diagnostic
A baseline read on how mature your customer-experience management is, with a value-at-stake estimate and a sequenced 90-day plan.
Replaces a $150K-$500K Strategy consultancy engagement
CX Scorecard
A KPI system that connects your headline experience metric to the operational levers your team can actually move, delivered as a recurring scorecard.
Replaces a Days of analyst time per cycle In-house analyst team engagement
CX Standards Book
A customer-experience standards book that turns your brand principles into observable, measurable rules for every touchpoint, plus the audit checklist to certify adherence.
Replaces a $150K-$500K Strategy consultancy engagement
Category Demand Landscape
A complete demand map of your category — who buys, for what occasions, and what they want the product to deliver.
Replaces a $150K-$500K Strategy consultancy engagement
Category Needs Miner
A map of the unmet needs in your category — what's chronic, what's emerging, and where the best innovation openings are — built from what category buyers already say and do in public.
Replaces a $30K-$150K Market research firm engagement
Competitor Strategy Decoder
A category-wide competitive pre-read — a rigorous profile of every named competitor and the comparison views leadership uses to decide.
Replaces a $150K-$500K Strategy consultancy engagement
Competitor Wargame
A stress-tested view of what your competitors are likely to do next, and the response plan to move on first.
Replaces a $150K-$500K Strategy consultancy engagement
Concept Screen
A ranked, evidence-based read on which product concepts are strongest before you commit development budget.
Replaces a $30K-$150K Market research firm engagement
Concept Writer
A fully written, test-ready product concept, built to the standard that performs best in concept testing.
Replaces a $5K-$25K per deliverable Marketing agency engagement
Demographic Demand Forecaster
A long-range view of who your category's buyers will be in 5 to 15 years, and what that means for demand.
Replaces a $30K-$150K Market research firm engagement
Event Marketing - Event Logistics & Onsite Checklist
A complete logistics plan and day-of checklist so your event runs smoothly from setup through strike.
Replaces a $10K-$50K Event agency or producer engagement
Event Marketing - Run of Show
A minute-by-minute run of show so everyone on your event team knows what happens next and who owns it.
Replaces a $10K-$50K Event agency or producer engagement
Idea Sprint
A large, screened pool of new product ideas, with a shortlist ready to become full concepts.
Replaces a $50K-$150K Innovation consultancy engagement
Industry Review
A quarterly or monthly briefing on your category's economy, consumer, channel, and competitive landscape — with what changed since last time.
Replaces a Days of analyst time per cycle In-house analyst team engagement
Innovation Business Case
A gate-ready business case for a new product concept — sizing, financials, and a clear recommendation, built in a single working session.
Replaces a $50K-$150K Strategy consultancy engagement
Brand House Architecture
Your brand's entire strategy legible on one page — from the idea the brand serves down to the declared role of every product, SKU family, and program in the portfolio.
Replaces a $50K-$200K Brand consultancy engagement
Innovation Gate Review
A clear go, conditional-go, recycle, or kill call on any innovation project or full pipeline, with the reasoning and conditions spelled out.
Replaces a Days of analyst time per cycle In-house analyst team engagement
Innovation Platform Builder
A focused innovation strategy — 3 to 5 named strategic arenas that direct where your team should and shouldn't spend innovation resources.
Replaces a $150K-$500K Strategy consultancy engagement
Journey Redesign Sprint
A redesigned version of a broken customer journey — the ideal experience, a practical hybrid version your team can actually build, and a staged path to get there.
Replaces a $50K-$200K Strategy consultancy engagement
Launch Readiness Review
An honest, dimension-by-dimension verdict on whether a launch plan is ready to hit its numbers, with a prioritized list of what to fix before launch day.
Replaces a Days of analyst time per cycle In-house analyst team engagement
Marketing Budget Optimization
A menu of budget-cut or reallocation scenarios that hit your savings target while protecting the dollars that actually reach consumers.
Replaces a $25K-$100K Specialist consultant engagement
Marketing Budget ZBB Taxonomy
A full classification of your marketing budget into working versus non-working dollars, with a brand-level scorecard you can track over time.
Replaces a $150K-$500K Strategy consultancy engagement
Marketing Ops
A cleared-out inbox, ready meeting prep, drafted updates, and a tracked launch timeline — the operational work that otherwise eats a marketing team's week.
Replaces a Hours of team time every week In-house coordination time engagement
Occasion Deep Dive
A full strategic profile of a single consumption occasion — what consumers need in that moment, where your category falls short, who's winning it today, and what to do about it.
Replaces a $30K-$150K Market research firm engagement
Production Should Cost
A line-by-line verdict on whether a production estimate or bid is fairly priced, plus a plan for moving commodity work to lower-cost production partners.
Replaces a $25K-$100K Specialist consultant engagement
Integrated Marketing Plan
The complete, presentation-ready marketing plan a leadership team actually approves — executive summary, strategic argument, tactic detail, timeline, budget, and risks.
Replaces a Weeks of team and agency time In-house planning cycle engagement
Voice of Customer Intelligence
A quantified diagnosis of what customers are actually saying — which issues are biggest, where they hit the journey, and what to fix first.
Replaces a $30K-$150K Market research firm engagement
Marketing Plan Review
An honest, scored review of any marketing plan — what's confused, what's missing, and whether it persuades — plus a corrected version of the plan's strategic core.
Replaces a $10K-$50K Specialist consultant engagement
One-Page Marketing Plan
Your complete marketing plan on a single slide — objectives, the issues in the way, the big moves, and the tactics that deliver them.
Replaces a Days of team time In-house planning cycle engagement
No playbooks match — try a different category or search term.