Strategy

Seasonal Moments Planner

A 12-month calendar of the seasonal moments worth winning, picked with you step by step and ranked on search demand, your own sales, and product fit, each with a plan and a work-back schedule that shows what has to happen this month.

1-2 hours
YEAR ON A PAGENov 2026 to Oct 2027NovDecJanFebMarAprMayJunJulAugSepOct123Holiday bakingretail set missed, online onlySummer grillingBack to schoolNext in reachOn trackAt riskMissedDemand: your sales and searchMOMENT CARDSummer grillingJun 1 to Jul 31 · rank 2 of 14Hero productProduct A, grill packChannelsRetailOnlineSocialBudget share35%DUE THIS MONTHOPBook production slotThe few moments worth winning, and what must happen this month.

The old way

Marketing agency

Typical cost
$5K-$25K per deliverable
Typical time
2-4 weeks

With MorningAI

1-2 hours

Included in your MorningAI platform — 6 deliverables, ready to use

What you get

  • A year on a page: ranked moments across 12 months, with missed deadlines and the next moment in reach
  • A scorecard ranking every candidate moment on your own sales and search evidence
  • A card for each moment you plan: the idea, hero products, channels, assets, budget share, and owner
  • A work-back timeline from each launch through retailer, packaging, and production deadlines, with status
  • A stock check showing whether inventory covers expected demand, with order-by dates
  • Decisions and leadership talking points, plus a milestone tracker spreadsheet for your team

When to use it

At the start of annual planning, well before retailers lock their seasonal sets, or whenever you need to know which moments deserve budget and which deadlines are already at risk.

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