Journey Redesign Sprint
Outcome: A redesigned version of a broken customer journey — the ideal experience, a practical hybrid version your team can actually build, and a staged path to get there.
Run the zero-based journey redesign that top consulting firms package as a 24-hour hackathon: take one broken journey, design the experience customers actually want, then engineer the practical version with prototypes, economics, and an implementation path.
Strategy consultancy
- Typical cost
- $50K-$200K
- Typical time
- 4-8 weeks
Under an hour
Included in your MorningAI platform — 6 deliverables, ready to use
What you get
- A redesigned end-to-end journey told from the customer's point of view
- A shortlisted, screened set of fix concepts with the reasoning for what made the cut
- A model for which steps should be self-serve digital and which need a human touch
- Lo-fi prototype specs a designer or developer can start building from
- A business case sketch per concept, plus a staged rollout plan with success metrics
- Optionally, a facilitator's kit to run the redesign live as a workshop with your own team
When to use it
When a specific journey — onboarding, checkout, returns, subscription, or any customer touchpoint — is underperforming and you need a rebuilt version, or when you want to run a structured redesign workshop with your own team.